“With Summer TV this Good, Who Needs Fall?” asks the TV Addict. And I’d answer: me. I’m looking forward to the new season, and hoping against hope that House will be less formulaic. I think the summer season is vastly overrated – I’m don’t care for John from Cincy, except to see old Deadwood actors gainfully employed. Damages? Army Wives? The Closer? Nah, parting gifts for all, Johnny Olson.
But Mad Men…well, it’s held our interest. And I do mean “our.” I’d have checked out halfway into week two without the crowd on this lovely blog. (I’ll admit it here: The Bronx is Burning is better than I originally gave it credit for). But I must admit, lately I’ve been thinking a lot about George Blandings.
Now, Mr. Blandings was first and foremost an advertising executive, before he tried to be a general contractor on a fixer-upper in Connecticut – a good 60 years before Flip this House hit cable. I’ve also thought a lot about Mrs. Blandings. that would be Myrna Loy, but it’s for a whole other reason, and really a bit prurient for this post, I’d think. Myrna Loy. Well.
But back to Cary Grant’s George Blandings. A dullard really, with good comic timing – and not much of an ad man besides. Sort of like Don Draper – except for the comic timing. Don’s a dullard, a lousy ad man, and he’s no fun at parties. Can’t do the pratfall. No self-deprecation in his bag of tricks. No, Blandings was the better character. And his slogans were better than Draper’s:
Compare the price – Compare the slice. Take our advice: “Buy Wham!”
If you’d buy better ham, you’d better buy Wham!
This little piggy went to market,
as meek and as mild as a lamb.
He smiled in his tracks when they slipped him the axe –
He knew he’d turn out to be Wham!
Beats the hell out of the Bethlehem Steel work, that’s certain. Amazingly, Cary Grant played not one but two crucial ad men on the screen: Blandings and Roger O. Thornhill from North by Northwest. Both careers were merely foils, silly little pursuits that set up situations the directors could exploit – comedic or dramatic, or both.